The mission of Doing Good is to educate and engage communities by promoting and celebrating ‘Doing Good’ through volunteerism.. The vision of Doing Good is to be the conduit to educate and inspire cultural shifts toward community volunteerism. The ‘big idea’ is to increase the number of people who volunteer. When more volunteer, everyone benefits. Doing Good achieves it goals by providing Marketing and Public Relations tools and opportunities to agencies which celebrate volunteers. It is a B2B nonprofit The more Doing Good can provide these agencies, the more of their time and money they can spend on their mission rather than Marketing and Public Relations. Doing Good builds the capacity of other nonprofits through Marketing and Public Relations. The values of Doing Good are: Inspiration, Inclusivity, Connectivity, Authenticity, Integrity, Quality, Support, and A Personal Approach.